Data Analytics

About The Company

VLink Inc. is a global software engineering and IT staffing partner, delivering innovative solutions with the most highly vetted expert software development teams. We leverage the latest technologies and the best IT talent to drive business growth for Fortune-500, Large and SMB clients by delivering a customized, personal approach, to ensure their unique technology needs are met. Founded in 2006, VLink takes pride in our highly revered workforce whose productivity, tech agility, and expertise produce transformative customer success stories year-after-year.

Job Role: Data Analytics

Key Responsibilities:

•  Ownership of the tracking methodologies to use across projects with a view to harmonize the data model
•  Formulate tagging guides for different projects
•  Working with technology teams to implement the tagging guide as per specifications
•  Testing of new features and functionality to ensure tagging has been correctly implemented
•  Ownership of reporting across different projects
•  Creating & enabling automated circulation of daily reports to key stakeholders
•  Setting up reporting infrastructure to support future project releases Ad hoc analysis
•  Working with product / marketing teams to analyse the performance of the product and campaigns
•  Identifying customer behaviour trends that can be leveraged by growth teams to achieve business objectives at scale

Required Skill Sets:

•  Highly proficient at Excel, SQL, Python
•  Experience in working with cloud-based data warehouses (like Redshift, Snowflake, etc.)
•  Working knowledge of visualization tools like Tableau, PowerBI, Data Studio, etc.
•  Good business knowledge and capability to grasp & understand KPI performance and impacts thereof
•  Previous experience with telecommunication and digital organizations is an advantage
•  Understanding of telco products / services and telco metrics is an advantage.
•  Some exposure to CRM and/or automated marketing practices is an advantage
•  Experience with online analytics platforms (like Google Analytics, Firebase, Mixpanel) is desired