Sr. Manager / DGM – Sales

Key Responsibilities / KRAs

• Develop sales & marketing strategies for product launches in domestic and export markets across Defence/Agriculture/OEM/Railway sectors 

• Achieve sales, receivables and gross margin targets; gain market share through new business/acquisition of customers 

• Identify and screen opportunities; propose and agree on partnerships; plan, implement and track projects through to closure 

• Monitor competitors' market share and develop a suitable competitive strategy 

• Build robust customer relationships through regular interaction and rapport at various levels; resolve complex customer problems 

• Oversee the marketing budget and ensure efficient allocation of resources 

• KPIs: Sales growth (YoY), Customer LTV, MQLs, NPS, CAC & ROI, MRR, SQLs, new customer introduction, margin on sales, BDE training/win rate

Qualification & Experience

• BE/B.Tech with MBA (Marketing) 

• 10–15 years of experience in Defence/Agriculture/OEM/Railway sector